Social media is a popular tool for marketing eCommerce businesses.
Not only is it a great way to connect with customers and the target audience, but it’s also a means by which businesses can share brand information without spending too much on paid ad campaigns.
For eStores, social media is a critical component for business success. An article in BigCommerce reports that online stores with a social presence gain 32 percent more sales on average than the stores that don’t have a presence.
Image Source: Smallbiztrends
Social media can boost your store’s sales, promote your brand identity, and increase the trust customers have in your brand. All these benefits will come only if you use social media correctly.
