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Monitoring what customers say about your online business has many benefits. It allows you to leave a timely response to feedback that helps you to connect with your buyers and build a strong business relationship with them. As an added benefit, it also helps you to improve your products or services in the future. Most important, however, is keeping track of what consumers say about your brand that lets you maintain a healthy reputation on digital channels.
According to an article published on Forbes, reputation management is more than just keeping an eye on your customer reviews. You also need to focus on your business’s online presence and your voice on social media pages.
