Gone are the days when higher education institutions followed a standard marketing strategy. We live in the era of specialization where everything is custom-made. Universities have become smarter with their social media game. They no longer rely on the generic pamphlets for promoting their courses. Students usually check out the curriculum online.
Digital marketing is a powerful tool to revolutionize the way we advertise brands. Has your social media presence dropped over time? These networking strategies would help you out:
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Automation and AI
Today, we have automated gadgets and applications tailor-made to our needs. The rise of AI devices and platforms has further improved our living standards. Interacting with chatbots is a normal thing for us. Smartphones feature many apps that interact with us like real-life people.
