Two things have been taking over everyone’s online attention for the past couple of years: social media and video content. What’s more, the latter thrives on the former.
If you’re finally thinking about including videos to your marketing strategy, you’re on the right track. According to HubSpot, videos are twice more memorable than text content, and 1.2 times more memorable than static visuals and photos. Better that, it was 2016 when Facebook executive predicted the platform would be all video with no text in 5 years. Today, we can witness the prediction steadily coming true.
