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In 2019 there will be an estimated 2.77 billion people using social networks globally. That makes social media one of the most important marketing fields for businesses to consider now and moving forward. Although social media in itself is a great place to focus marketing efforts, using the artificial intelligence tools available for social media will enable businesses to be more successful in leveraging it for marketing purposes.
AI provides capabilities that make marketing campaigns more efficient. From deep learning data analyses to automated content to customer service chatbots, the AI available for social media marketing is changing the playing field for businesses across
the board and making their marketing efforts more effective.
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